Two years since it entered the DMS market, classified brand Exchange and Mart, is adding new features to its system.
Due to be launched in the next couple of months is a ‘missed calls’ function, which alerts a dealer when they have missed a call from a prospective customer and a ‘call listening’ facility to help dealerships review and improve the sales process.
Video uploads are also coming, to assist dealers in promoting cars for sale, in addition to photos.
"The Exchange and Mart Trade Portal clearly responds to the needs of the dealer community, illustrated by the steady increase in dealerships signing up," said Debra Healy, digital director for Exchange and Mart.
"We're seeing more dealers recognise the power of DMS services to enhance their sales success. Exchange and Mart is an established brand, backed by a stable and proven IT infrastructure, which is why dealers turn to us to benefit from a fast and cost effective system, designed to leave them more time for selling cars."
The Exchange & Mart Trade Portal has seen a 300% growth in dealership sign-ups in 12 months.