Hyundai Motor UK has launched a new short-form comedy film featuring Kelly Brook and Tom Stourton to promote the new i20 hatchback and i20 Coupe.
Produced by Red Bee, this is the fifth episode of the ‘Honest Series’, which features hapless Hyundai car salesman, George, who has to deal with some difficult customers: this time a feuding couple who can’t agree over anything, let alone whether they want the i20 or the i20 Coupe.
The couple are played by model, TV presenter and actress Kelly Brook and Tom Stourton –actor and comedian known for his role in BBC Three Sitcom ‘Siblings’. This pairs on-screen chemistry turns out to offer far more than viewers expect.
Writer and director Ollie Parsons said: “We treated this series like a sitcom – not an ad - writing and producing it as you would any other TV comedy. This isn’t only about making the audience laugh; it is also about quickly engaging them with the story and establishing the characters.”
The Hyundai ad
This campaign is part of Hyundai’s comprehensive digital strategy that addresses the demands of today’s connected customers. To view previous episodes of Hyundai’s Honest Series, visit the Hyundai UK YouTube channel: www.youtube.com/user/HyundaiMotorUK