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Aston Martin forms special bond with Harrods


Harrods has forged a new bond with luxury car brand Aston Martin by hosting a 007-themed window display.

Three Aston Martin sports cars have taken over the iconic Knightsbridge storefront in a month-long celebration of the British marques’ DB nameplate.

Taking pride of place is the Aston Martin DB10, the car that was built specifically for the latest James Bond film, Spectre, which is released on Blueray and DVD on February 22nd.

Also on display is the DB9 GT and the 1963 DB5, arguably the most famous DB of all.

Aston Martin chief creative officer Marek Reichman said: “Harrods is one of the world’s most trusted luxury brands and we are delighted to join forces with them to create this rather unique display in tribute to our most famous nameplate.”

Specialists from Aston Martin headquarters will be available throughout the exhibition, providing visitors with an opportunity to discover more about the Aston Martin product range and the brand’s recently launched AM37 yacht, created in partnership with Quintessence Yachts.

The window display and exhibition will remain in place until January 28th.

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