AM Online

Production of new Aston Martin Vantage starts

Aston Martin Vantage

Aston Martin has started production of the new Aston Martin Vantage, which it says is the most sporting model in the luxury carmaker’s series production range. 

With the first Vantage coming off the British brand’s Gaydon production line yesterday, deliveries to customers will commence later in May.

Aston Martin president and chief executive, Dr Andy Palmer, said: “Today marks an exciting moment for the entire company and an important day in the history of Aston Martin.

"The outgoing Vantage was the single most successful model in Aston Martin’s history and we believe its successor will surpass that.  We will do this by retention of our important existing owners and through repositioning of the car, create new customers in new countries.

"The new Vantage ticks all the boxes for a luxury sports car and unashamedly aspires to be the best in its segment.  With the imminent launch of the DBS Superleggera, we are on track to replace each of our existing two-door sports car models by the end of this year.”

Marking the start of production at the Aston Martin headquarters in Warwickshire, Greg Clark, Secretary of State for Business Energy and Industrial Strategy said: “Aston Martin is an iconic brand that is an integral part of Britain’s proud automotive heritage.

“Through our modern Industrial Strategy we are building on this success, and the new Vantage is a British-built car exemplifying the skill and innovation that sets the UK auto sector apart from its competitors.”

Hand-built at the company’s sports car production plant and headquarters, in Gaydon, Warwickshire, the new Vantage joins the Rapide S, the DB11 family, and the soon to be launched DBS Superleggera. 

The new Vantage is the second in a line of seven new models to be launched over a period of seven years, in line with the company’s ‘Second Century Plan’, which takes the 105-year-old company into its next century of operation.



If you are not a registered user your comment will go to AM for approval before publishing. To avoid this requirement please login.

Comment as guest


Login  /  Register

Comments

No comments have been made yet.