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SsangYong UK appoints trio of new franchise partners

SsangYong Tivoli XLV

SsangYong UK has increased its network presence with the appointment of new franchises in Kings Lynn, Reading and Worthing.

Charters Group have taken on the Korean brand in Reading, while Clarion Cars take on a concern in Worthing and Marriott Motor Group have added a Kings Lynn showroom.

Paul Williams, chief executive of SsangYong Motor UK, said that new product had helped drive interest from partners. He said: “The arrival of Tivoli and Tivoli XLV has driven significant interest in securing our franchise. 

“With sales up 34% in 2016 vs 2015 and four all-new models in the pipeline, we appeal to all dealer profiles, from the regional dealer group to the independent used car business.  Everyone is talking to us.

“Confidence in SsangYong has grown steadily as our sales performance indicates, and we are delighted to be engaging with new partners, all of whom recognise the straightforward business model and focus on dealer profitability.”

SsangYong is still actively looking for dealers to represent the brand in a number of locations, and current open points include: Aberdeen, Blackpool, Bristol, Cambridge, Dundee, Hull, Inverness, Liverpool, North Birmingham, Nottingham and Taunton.

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