Advertisement feature: Car Care Plan’s expertise paves the way to aftersales success

Advertisement feature from Car Care Plan

With the COVID-19 lockdown affecting almost every business in some form or another, Car Care Plan, the automotive aftersales specialists, saw some changes to the penetration levels of warranty renewal and distance selling activity during the pandemic. The number of customers interested in policies actually increased – a testament to the importance of aftersales products to dealerships in even the most unusual of circumstances.

With the world looking more uncertain than ever, making vehicles ‘future proof’ with automotive protection is all the more appealing to customers. Warranty, service plans, MOT cover, cosmetic and tyre insurance and more all exist to make motoring that bit simpler – allowing motorists peace of mind that should an unexpected fault, damage or large bill occur, they have protection in place.

Dealerships providing warranty and other aftersales products to customers put themselves in a prime position to cater to customer’s varied needs. It also provides dealers with the ability to instil touch-points with the customer, creating better customer retention and satisfaction, as well as ultimately improving the dealership’s bottom line.

Car Care Plan has been one of the leading suppliers of warranty and automotive add on products in the UK for over 40 years, and now registers over 1.8 million products a year across 60 countries globally. The success Car Care Plan has found is largely due to the wealth of knowledge and expertise within the company. With in-house marketing, compliance, customer services, IT and e-commerce, Car Care Plan is fantastically equipped to support dealerships through the entire aftersales journey. With products also underwritten in-house, Car Care Plan has the ability to provide dealerships and manufacturers with a completely flexible approach to aftersales. With all of these departments found in one place, clients can expect a high level of bespoke service and quick responses to client needs or requests.

Choosing Car Care Plan makes for a straightforward approach to aftersales characterised by expertise and efficiency. The range of products offered by Car Care Plan cover a vast amount of customer needs and are all developed to be exemplary products on the market. Car Care Plan prides itself on championing quality and customer experience, as aftersales products need not intimidate. Customers should find an open, transparent approach to business and a continued excellence in service as Car Care Plan strive to enhance what it offers.

But don’t just take our word for it! Car Care Plan has a ‘Great’ rating on trusted consumer review platform Trustpilot, with many customers giving positive feedback. One happy customer said: ‘first class service and a pleasure to deal with, would recommend this service to anyone!'(i) Car Care Plan are pleased that many of our reviews reflect the excellent service we provide, showing that dealerships and manufacturers can trust us to look after their customers.

Don’t hesitate to look into what Car Care Plan can offer you, visit www.carcareplan.com today!