Codeweavers has appointed Andrew Gill as its head of lender products to help automotive sector lenders identify new opportunities to support their business.

Gill has held a number of different roles within the financial services department, including several years at Daimler Financial Services, during his 12 years in the automotive sector.

Most recently he was based in California as director of product management at AutoGravity Corporation, where the team built a B2C multi lender car shopping platform which connected with captives and banks including VW Credit, Hyundai Capital, TDAF and US Bank, Codeweavers said.

But he said that he was “excited” at the prospect of his new challenge back in the UK.

“With a clear mission of empowering Retailers, OEM’s and lenders to bolster their digital sales channels, Codeweavers has an exciting role to play in supporting the growing demand for e-commerce solutions in automotive and I’m absolutely delighted to be a part of that journey,” Gill said.

He added: “Whether in the UK or Internationally, lenders play a vital part in the e-commerce journey and Codeweavers will be a partner to help lenders improve efficiency, help them to acquire new customers and to retain existing customers through these channels.”

Reacting to Gill’s appointment, Shaun Harris, Codeweavers’ commercial director, said: “We are delighted to welcome Andrew to the team, he has a fantastic breadth of experience that will help to shape our lender solutions going forward, as lender challenges change and new opportunities present themselves we want to be at the forefront of developing solutions to help our key partners and Andrew will lead that drive.”