Understanding how and why car consumers buy is essential to franchised dealers’ success online, delegates at AM’s latest Digital Dealer conference heard.
Data paves the way for an enhanced customer experience if mined and applied effectively, Martin Shave, technical solutions manager at Microsoft Dynamics will tell delegates at AM’s Digital Dealer conference.
Interactive configuration tools are pivotal for the future of dealerships say ZeroLight, the company behind the visualisation technology for Audi City.
Simon Dixon will tell the Rockar ‘story’ when he opens this year’s AM Digital Dealer conference which takes place at Whittlebury Hall Hotel, near Silvestone, Northamptonshire on September 6.
How female dealer staff are achieving a high proportion of sales is one of the issues to be explored at AM’s Digital Dealer Conference in September.
Used car supermarket and MG franchise holder CarShop is on the brink of relaunching its website - and it is to share its features and how it developed the site at our next conference.
BMW retailers have embraced the brand’s new car online retail initiative and have welcomed moves to incorporate used vehicles, says the scheme’s project manager Paul Kester.
Rockar founder Simon Dixon, BMW Retail Online and 3D car configurators are to feature at AM Digital Dealer event
Dealers need to build a community on various social media platforms if they are to be developed as successful commercial channels.
The biggest obstacle car dealers have to overcome is acquiring and inputting accurate and up-to-date data, according to Marketing Delivery managing director Jeremy Evans.
Automotive Management Live: Where franchised and independent dealers will find everything they need to know about operating a modern showroom and service and repair facility fit for the digital age.
When: November 12 2020
Where: Birmingham NEC
Find out what features are in this month's, and future, issues