ALFA ROMEO

##alfa166--right##The launch of the Alfa Romeo 166 has taken the franchise head to head with prestige brands like Audi and BMW but it has not made a huge impact, due largely to high contract hire rates. Dealers are still very dependent on the 156 which remains popular with user choosers and private buyers, despite the threat of parallel imports from Holland. This year will see the launch of the 156 Wagon, 145 and 146.