AM Online

MASERATI

##Maserati--right##The Maserati network has been slower to start up than anticipated and actual sales of the marque are slower still. Just 49 cars were registered in the first half of 1999. Since the network is piggy-backed onto Ferrari, the actual investment costs are minimal but surely not insignificant. Brand awareness in the UK is very low and the product range is limited too. The 3200GT model is supposed to be the start of a great Maserati revival but has yet to be truly tested in the market place.

If you are not a registered user your comment will go to AM for approval before publishing. To avoid this requirement please register or login.

Comment as guest


Login  /  Register

Comments

No comments have been made yet.