A Sussex dealer has set up an internet business offering companies a three-pronged solution to used car online retailing.
Sussex Estate Cars in Eastbourne intends to take advantage of the explosion in internet activity with Spidersnet, a web design operation that draws on the experience of the dealer's own website.
The service is complemented by the Click Cars used car stock locator business – which includes links to dealers' websites – and Auto-Ad Wizard (logo, right), which produces advertising copy and showroom stock listings that can be posted/faxed or given to potential customers.
Sussex Estate Cars owner Alan Stuart said he had “reaped the benefits” of setting up his own website, gaining experience that could be passed onto other dealers.
“Any company or trader will benefit from having a website that is regularly updated to keep it fresh,” he said.
“I can offer the independent car dealer or main dealer a total understanding of the marketplace.”
Spidersnet – www.spidersnet.co.uk – has designed several websites for local dealers, including North Star in West Sussex, East Sussex Motor Centre and PJR Car Sales in Eastbourne. Each business benefits from having its stock listed on the www.click-cars.co.uk website database, with a link to their own site.
Auto-Ad Wizard can also produce sales management reports – detailing stock, purchase/sale prices and time held – enabling dealership staff to identify strong and poor selling models.