Used car dealers can exploit the power of the RAC's brand by advertising nearly new cars via its Car Partner internet initiative.
Car Partner, set up in conjunction with car hire firm Avis' online business Yourautochoice.com, offers private buyers ex-rental cars between 6-18 months old and with less than 15,000 miles.
An RAC spokeswoman said the motoring service's “respected brand name” would offer customers peace of mind.
“We are not a fly-by-night web company – we are here to stay,” she said. “Car Partner offers customers ease of use and a wide selection of cars sourced from Avis, manufacturers and dealer groups.”
Customers access the initiative through the www.raccarpartner.co.uk website. No-commission staff search the database for models that meet their needs, e-mailing details to the customer.
Cars are delivered fully prepared, and with a 12-month warranty and RAC breakdown cover.
Car Partner also offers competitive rates for vehicle loans of 8.9%, free trade-in quotes and a free weekend test-drive.