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A new era for Ferrari Maserati

Pendragon has increased the number of its Ferrari Maserati dealerships, with the opening of a new site at Little Aston, Sutton Coldfield, a further satellite site at Hagley near Stourbridge and relocated its Stratstone showroom to a purpose-built facility in Manchester.

The Little Aston development covers around one acre of land and provides a showroom for 10 models together with six fully automated service bays to the rear of the dealership.

The facility in Manchester provides a showcase for the Ferrari marque, featuring a £2m display of various Ferrari and Maserati models. The dealership will soon carry out its first handover of the Enzo – the most expensive Ferrari available with a price tag of half a million pounds.

The satellite dealership at Hagley will specialise in nearly new super sports cars. The site will also offer the opportunity to road test and purchase some of the latest models to be launched.

To coincide with the launch of the dealerships, the allocation of new Ferrari’s and Maserati’s has been increased to meet with the growing demand for the marques.

The new dealerships will be able to provide home road tests for long distance customers, complimentary collection and delivery on the dealership’s own Ferrari transporter for service customers, along with complementary valeting.



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