The Society of Motor Manufacturers and Traders sampled 110 people for a survey which showed 58% could not name a single safety system in a modern car. Only 29% named ABS, even though it is now standard on all new cars. 5% of people mentioned ESP.
Roll bars (8%) and reverse cameras or parking sensors (4%) were among the active safety features people did know about. 92% of people could name an example of a passive technology, with 47% saying airbags and 36% seatbelts.
The SMMT and Roadsafe have started a campaign today to raise awareness of the latest in safety technologies and the dangers of driving in the dark.