The programme has been designed to help increase the volume of MoT business carried out within Fiat’s dealer network, and is a national campaign running at participating dealers throughout the UK between September 2005 and February 2006.
Every Fiat car that has its MoT carried out and issued with a pass certificate by an authorised Fiat dealer will automatically generate a prize draw competition entry, which will see one customer win a new Panda 4x4.
Andy Hayward, Fiat Auto (UK) parts marketing manager, says: "Our two previous MoT Plus programmes have been well received by our dealer network; so it’s back by popular demand.
"With a recent industry report stating that 71% of MoT tests are carried out by independents, offering such a fantastic prize as a Panda 4x4 in our national MoT programme provides our dealer network with the upper hand over an independent repairer – Fiat customers will really appreciate the opportunity to win a Panda 4x4 simply by having an MoT carried out at a Fiat dealership."
The promotion is also offering six portable satellite navigation systems to be won in monthly draws, and it continues until February 2006.
The last MoT Plus campaign concluded in April with a customer of Northgate Garage, the Fiat dealership in Canterbury, winning a new Fiat Stilo.