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Honda UK endorses Kalamazoo-Reynolds DMS

Honda UK has chosen Kalamazoo-Reynolds to provide its new dealer management system.

Following a review of the product in November 2006, Honda UK made clear their decision to endorse the POWER DMS system with immediate effect.

Paul Kidd, dealer systems support manager for Honda UK, said: "We were impressed with POWER and feel that it fits perfectly with our policy of constantly seeking solutions that will benefit both our dealer network and our customers. We look forward to working with Kalamazoo-Reynolds to realise those benefits in the near future."

Honda’s endorsement follows the decision by two of their largest independent franchise dealer groups, Listers and Brindley, who have contracted to change from their current DMS provider to POWER. Between them, they have nine Honda dealer outlets.

Adele Feeney, MD UK automotive for Kalamazoo-Reynolds, said: "We place great importance on a manufacturer’s endorsement and fully understand that this is something not given lightly.

"We feel that POWER has the capacity and flexibility to meet the needs of Honda dealers from the smallest sites right through to multi-site outlets."

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