Know your customers: Alfa Romeo

There are 108,591 Alfa Romeos registered in the UK, which represents 0.29% of the UK car parc. It ranks Alfa Romeo as the UK’s 30th most favoured make.

Of all owners, 20.25% are female, 65.66% are male. A further 6.82% are company cars, with unspecified genders and the balance has not declared their gender to the DVLA.

Almost 11% (10.96%) of Alfas on the road are less than two years old, while 28.18% are younger than four years old. Just over one-third (36.22%) have an engine size less than 1749cc. Almost one in 10 (9.71%) have an engine size over 2450cc.

The most popular model in the UK is the 156, making up 40% of Alfa Romeo’s market.

The top 10 locations to see Alfa Romeos are: Birmingham, Northampton, Reading, Nottingham, Sheffield, Guildford, Bristol, south west London, Newcastle upon Tyne and Glasgow. Together these locations contain 18.92% of all Alfa Romeos.

The top two favoured colours are red (27.91%) and blue (19.64%) which make up 47.55% of all Alfa Romeos in the UK. Silver/aluminium (19.23%) and black (16.27%) follow close behind.

Alfa Romeo buyers want manual transmission – 99.47% go for this option. 4.32% of all Alfa Romeo’s are convertible models. This equates to 4,691 cars.

18.34% of Alfa Romeo owners have chosen to put private plates on their vehicle, while just 2.79% of Alfa Romeos are classified as imports.

Most popular model	Number in the UK	% of Alfa Romeo's UK car parc



156	43,508	40.07



47	25,654	23.62



GTV	6,762	6.23



Spider	5,671	5.22



146	5,548	5.11

Typical age	Number in the UK	% of Alfa Romeo's UK car parc



<12 months	5,386	4.96



1-2 years	6,511	6.00



2-3 years	8,242	7.59



3-4 years	10,458	9.63



4 years+	77,837	71.67

Unkown	157	0.14