The Note has given Nissan a 9.6% market share of the B-MPV segment. For half of those buyers, the Note is the first time they’ve bought a Nissan.
A third of all Note buyers are women and over half are under 50 years old. For the UK this rises to 40%.
Nearly three-quarters (33% in the UK) of Note customers have previously owned a car from a larger segment, particularly a C-segment hatchback.
Silver grey is the number one choice of exterior colour throughout Europe, while ‘intense blue’ is the most popular colour in the UK.
Over 75% of customers opted for the SE trim (known as Acenta in Europe), the middle of the three grade options.