AM Online

Ford and Chrysler cut domestic prices

Ford Motor Company and Chrysler are offering North American buyers discounts on their latest models.

Savings are being offered on the 2009 versions of the Ford F-150 and Chrysler’s Dodge Ram, according to the Financial Times.

However, the trucks are being launched at a difficult time as the U.S housing slump has cut demand from building contractors and tradesmen.

The paper says F-series sales in September were 39% lower than a year earlier.

Ram sales were down 28%.

Capacity is currently outstripping demand, hence the carmakers’ attractive deals.

 



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