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Hyundai sees positive effects of scrappage already

Hyundai is reported unprecedented demand for its i10 and i20 models from customers wanting to secure stock before the scrappage scheme is introduced. Hyundai scrappage

Although dealers aren’t yet allowed to take orders under the scheme officially, they are noting ‘expressions of interest’ which will allow customers to reserve cars from existing stock.

Hyundai dealers have also been supplied with a provisional scrappage price list, allowing customers to see what a new Hyundai can be expected to cost including the government and manufacturer allowances.

As expected, it is the i10 and i20 models which are attracting the most attention from buyers.

An entry level i10, complete with air conditioning and the new 77bhp 1.2-litre engine, is predicted to cost £4,995 with the scrappage allowance (£1,000 from the government, £1,100 from Hyundai). Alternatively, an i20 three-door could be had for £5,995 (£1,000 from the government and £1,200 from Hyundai).

Tony Whitehorn, Hyundai UK’s managing director, criticised some manufacturers for confusing customers with mixed messages about scrappage.

He said: “It seems that a few big-name manufacturers are still prevaricating about scrappage.

“While they have been scratching their heads and confusing customers, we’ve been only too happy to show hundreds of potential buyers how a new Hyundai is within their reach.”

The UK division of the Korean company has drawn on its experiences from the German market, where a scrappage scheme has been in place since January and Hyundai sales have leapt up by 140%.

Whitehorn said: “We’ve just had a delivery of 800 i10s and i20s and we will get them out to dealers in time for mid-May when the scheme is expected to go live.

“We expect these, and our existing stocks, to sell quickly though and so are negotiating with the factory to secure more production and keep up with the expected demand. This is a great opportunity for car buyers to move up to a cleaner, safer and more reliable new car and we don’t want to disappoint a single customer.”

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