A major new conference focusing on the used car market and its future has been announced.

The conference, hosted by broadcaster and motoring expert Quentin Willson, has been launched in response to unprecedented changes in the car market over the past year.

With new car sales falling, car dealers are finding the profit from selling and servicing used cars is becoming a much more important part of their business model.

Yet at the same time changing demands among consumers mean it is vital to understand changes related to issues as diverse as buying trends, stocking, sales, residual values and upselling opportunities.

The issues covered at the conference will provide advice and information on all these issues and more.

The conference will include an overview of the used car market and residual values, a guide to understanding what customers want, ideas for new sources of stock, marketing, lead generation, sales and the ideas for customer retention.

During the event, Quentin Willson will also provide a series of innovative upselling ideas designed to benefit customers and dealers alike.

He said: “This conference is perfectly timed to help dealers tackle the enormous changes they face now and in the next two years.

“With the market becoming ever more challenging, this is a must-attend event for everyone involved in the used car industry.”

For further details on The Used Car Market – The Next Two Years, call Kate Howard on 01733 468146 or email kate.howard@bauermedia.co.uk.