AM in conjunction with Sewells' Information and Research brings you the Best Guide to Selling New and Used Cars.

This essential guide covers:

1. The stocking and model mix - How the analysis of sales will be recouped in the long-term
2. Prospecting and marketing - Successful prospecting is the key to winning new business
3. The sales process - Essential steps in the run-up to closing a sale
4. Presenting - Know your customers to be clear what they want
5. Part-exchange - Keeping a part-exchange customer on your side
6. Finance sales - Appointing a business manager can provide dealerships with added focus for F&I sales
7. Corporate sales - Target business buyers with special treatment
8. Follow-ups and referrals - How relationships lead to more business

These topics are covered in full by Sewells, to help you make the most of business opportunities. 

• Please click here to see all the Sewell's Best Practice Guides or call on 01733 468254 or by emailing sewells@bauermedia.co.uk.