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Farnell Land Rover expands into Leeds

Farnell Land Rover has taken over the former Guy Salmon dealership on Whitehouse Street, Leeds and is now the only dealer for the 4x4 brand in the city and Bradford.

The acquisition was made with support from Farnell’s owner, Sunwin Motor Group and its parent company, the multi-billion turnover Co-operative Group.

The Leeds takeover take Farnell’s number of sites to three, including its second Bradford site on Frizinghall Road, Bradford.

All 30 former Guy Salmon personnel have been kept on. Nine new jobs have been created and Farnell plans to expand the staff by another five in the near future.

The group is investing in staff training, new uniforms and will also be refurbishin the ex-Guy Salmon showroom to bring it in line with Land Rover’s latest corporate identity standards.

Farnell operations manager, Jatinder Aujla is forecasting a projected group turnover of £80 million for the group in the next 12 months due to the addition of the new dealership.

Aujla is expecting the group to sell 1,000 new and 2,000 approved used vehicles in 2009.

He said: “The name Farnell has been synonymous with Land Rover in West Yorkshire since the four-wheel drive marque first appeared in 1948, and we have continued to evolve with the brand over more than 60 years.

“We have great respect for the excellent reputation Guy Salmon achieved at the dealership in Leeds and aim to build on this further using our local name and knowledge of the area.”
 



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