The UK sector of EurotaxGlass’s Group will now be known formally as Glass’s, following a re-brand which was announced this week.

Carol Wolrich, group director of brand and customer communications, said: “This move comes as part of a company wide strategy to emphasis our local hero brands in each of EurotaxGlass’s core markets, and is the first step towards a new group wide branding which will take place in 2012.”

The German business unit of EurotaxGlass’s was also re-branded as Schwacke recently.