Honda dealers will host a one night only preview of the new Civic ahead of the car's launch in early 2012.
Honda is inviting customers and Civic fans to come along and experience the new 2012 Civic in a fun and relaxed atmosphere ahead of the car’s official showroom arrival.
Customers attending will take a journey through the ages of Civic, learning about landmarks and milestones in Honda’s history, accompanied by the music and news events from the 60’s to the noughties.
Guests will even be taken back in time with sweets and treats from a bygone age.
Then they’ll be brought back up to date with the presentation of the new 2012 Civic by one of Honda’s product experts.
The walk-round presentation will take place three times through the evening, with doors opening for three hours from 5pm.
Guests will also be able to enter a national competition to win the ‘Journey of their Dreams’, where the winner will have a bespoke holiday planned, designed and arranged specifically for them.
The customer preview events commenced on November 10 and run until December 15, visiting each of Honda’s UK car showrooms for one night only on the journey.
Spaces will be limited to see the new 2012 Civic for the first and only time ahead of its showroom launch in early 2012.
As editor, Tim is responsible for the media content, planning and production of AM's multiple channels (AM print and digital magazines, website, social media and contributing to our events planning). He interviews and writes about as many franchised dealer groups and UK divisions of motor manufacturers as possible, to explore the issues facing UK motor retail and understand what solutions dealers and suppliers are using to overcome these.
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