Andrew Wale has joined Suzuki GB as its first corporate sales manager.
The new position has been created as part of a strategy to build corporate sales for the car brand, which has traditionally been heavily biased towards the retail market.
Wale has 22 years’ experience in the motor industry with Volvo, Honda and Nissan, and was a founder member of Honda UK’s corporate sales team before becoming its national leasing and rental manager.
Wale’s initial focus will be the further development of Suzuki Contract Hire, which was launched earlier this year. He will be working with dealers to use this service to attract new local business opportunities.
“We will be looking in particular at the public sector, where our vehicles can be of real value, not least the 4x4s with their ability to keep people on the move during winter weather.
“Salary sacrifice schemes, driving schools and Motability sales will also yield important prospects for us,” he said.
Suzuki Contract Hire
The new contract hire scheme from Suzuki is in addition to the manufacturer’s fleet and business user programme and enables all 150 Suzuki main dealers to provide existing and prospective fleet, business and professional customers with contract hire quotations that can be tailored to their individual requirements.