HR Owen has refurbished its Rolls-Royce showroom in Berkeley Square, London.
The opening was attended by customers, VIPS and was hosted by Torsten Müller-Ötvös, Rolls-Royce chief executive.
Charles Stewart Rolls was born on Hill Street just to the west of the dealership and he opened his first dealership on Conduit Street close to the current Berkeley Square dealership.
The event also launched the Phantom Coupé Aviator at its first showing in the UK and there will only be 35 models available.
Müller-Ötvös said: “This significant investment underlines our commitment to one of our leading dealerships and to our home market.”