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Lookers' Northern Ireland car dealerships win digital award in Ulster

Northern Ireland’s largest car retailer, Charles Hurst Group, part of Lookers, has been awarded the title of ‘Best Digital Company’ at the 2013 UTV Business Eye Awards.

The award was presented to Charles Hurst “for demonstrating the most successful and most innovative use of online/digital technology’ at a gala event in Belfast which was attended by senior members of Northern Ireland’s business elite.

Michael Wilson, Managing Director of UTV Television, said: "The calibre of entries for this year's awards shows that there are plenty of ambitious, confident and well led companies operating in Northern Ireland. UTV is delighted once again to recognise and celebrate these top achievers and organisations in such a positive way."

A division of Lookers, Charles Hurst covers 19 franchises across seven sites in Northern Ireland.

Peter Gordon, group marketing director for Lookers, said: “Fresh thinking, new ideas and innovation are at the heart of our business and on behalf of our highly-creative and committed team, I was delighted to accept the award for Best Digital Company of the year.

"Online and digital communications are vital to our marketing success and we look forward to delivering even more for our customers, stakeholders and the company at large in the years ahead.”

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