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Jaguar and Skoda take the top honours in What Car? JD Power survey

Jaguar has topped the JD Power What Car? 2013 UK Vehicle Ownership Satisfaction Study for the second year in a row.

Lexus claimed second place and Honda came third. Chevrolet was ranked in last place, which are drawn from the evaluations of more than 16,000 online interviews of UK car owners after an average of up to three years of ownership. The study was fielded in December 2012 and January 2013. 

Land Rover is the star performer in the 2013 survey, moving up six places to take sixth place, the first time it has appeared in the top 10.

Top and bottom car maker rankings

1. Jaguar 27. Chevrolet
2. Lexus 26. Alfa Romeo
3. Honda 25. Mitsubishi
4. Skoda 24. Peugeot
5. Mercedes-Benz 23. Fiat
6. Land Rover 22. Vauxhall
7. Volvo 21. Suzuki
8. Toyota 20. Mazda
9. Nissan 19. Renault
9. Seat 18. Ford
9. Volkswagen 17. Hyundai


The study also reveals the ratings of 116 individual models, with the Skoda Superb (pictured) posting the top score for customer satisfaction, followed closely by the Skoda Yeti in second place. The Chevrolet Spark sits at the opposite end of the scale, with the Alfa Romeo in the penultimate place.

The winners in each category are as follows: Volkswagen Fox is the best city car, Citroen DS3 is best supermini, Toyota Prius is the best small family car, Skoda Superb is the best family car/compact executive, the Jaguar XF is the best executive car, Mercedes-Benz B-Class is the best MPV, the Skoda Yeti is the best compact SUV and the Lexus RX is the best large SUV.

The study measures customer satisfaction with the vehicle and dealer service, and is based on evaluation of 66 attributes grouped in four key measures. In order of importance, they are: vehicle appeal (31%), which includes performance, design, comfort and features; vehicle quality and reliability (22%); ownership costs (25%), which includes fuel consumption, insurance and costs of service/repair; and dealer service satisfaction (22%).

The 2013 UK Vehicle Ownership Satisfaction Study (VOSS) is based on the evaluations of over 16,000 online interviews from UK car owners after an average of up to three years of ownership. The study was fielded in December 2012 and January 2013.

116 car models from 28 brands were included in the survey, the average age of the owner was 50-years, with 58% male and 42% women. The survey respondents collectively drove 340 million miles.

Top and bottom model rankings

1. Skoda Superb 116. Chevrolet Spark
2. Skoda Yeti 115. Alfa Romeo Mito
3. Jaguar XF 114. Fiat Grande Punto/Evo
4. Citroen DS3 113.  Ford Ka
4. Lexus RX 112. Fiat Panda
6. Honda Jazz 111. Peugeot 107
6. Volkswagen Passat CC 108. Citroen C5
8. Volvo S50/V60 108. BMW X1
9. Lexus IS 108. Alfa Romeo Giulietta
9. Mercedes-Benz B-Class 107. Kia Rio
9. Toyota Prius 105. Vauxhall Corsa


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