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Chevrolet to develop new financial products to support dealers

Chevrolet is planning to collaborate closely with GM Financial, a wholly owned subsidiary of General Motors, to develop more attractive financing offers for Chevrolet UK customers.

The new financial products will be offered under the umbrella brand of Chevrolet Financial Services.

Susan Docherty, president and managing director of Chevrolet and Cadillac Europe, said the brand wanted to support its new model launches with more attractive financing offers in order to grow the business in Europe.

Mark Bole, president of international operations for GM Financial, said: “The strength of our existing relationships with Chevrolet dealers in Europe will be further enhanced as their captive.

"This also offers opportunities to enhance product offerings and generate incremental sales for Chevrolet."
 



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