Fownhope Mitsubishi in Hereford is lending the Hereford Lions Club a red Mitsubishi L200 4x4 pick-up to ensure Santa has a safe journey around the city and surrounding villages.
The modern-day sleigh, adorned with festive messages, starts its tour on November 30 until December 23, covering Moreton-on-Lugg, Marden and Sutton St Nicholas.
Spokesperson for the club David Hartland said: “Thousands of children enjoy seeing Santa and telling him what they want for Christmas and we are grateful for the support of Fownhope Mitsubishi and the loan the perfect vehicle to tow the sleigh and help keep alive such a wonderful festive tradition.”
Fownhope Mitsubishi, which is run by father-and-daughter duo Dave and Sam Peachey, has supported the Lions Club for the last five years.
Director Sam said: “Seeing Santa around the city is a lovely tradition and we’re glad to be part of it. Obviously Father Christmas usually gets around with his reindeer but it’s nice to give them a rest in the run up to Christmas and the 4x4 L200 is the perfect vehicle for the wintery conditions.”
Santa and his Mitsubishi will be in High Town, Hereford on December 17. For full details or Santa’s travels around Hereford go to the Lions’ website at www.herefordlions.com.