AM Online

Nissan and Microsoft join together to inspire future engineers


Nissan and Microsoft have come together to create Project Innovation; a programme designed to inspire Britain’s next generation of engineers.

Following a call for budding engineers to enter their top ideas for the ‘connected car’, three finalists were selected to attend a two-day workshop where they worked with Nissan and Microsoft experts to come up with ideas for the car of the future.

The three finalists included John Scott who has proposed Journey Portal; an app that reads signs, records information from your journey and allow you to review what you’ve seen at home later. Aaron Daubney put forward an idea to maximise time and efficiency with a transparent windscreen display, allowing you to review schedules, send emails, connect with friends and Sam Furniss suggested a karaoke system which could link drivers in different cars to reduce the boredom of traffic jams.

Marketing Director at Nissan Motor GB Guillaume Masurel said “Innovation is at the heart of what we do at Nissan as we continuously strive to improve the driving experience for our customers.

“Project Innovation provided a platform for budding engineers and motoring enthusiasts to discuss ideas that could transform the automotive industry and I am really excited by the ideas and concepts put forward by our three finalists.”

Nissan and Microsoft are now calling on the British public to visit the MSN Project Innovation hub and vote for their favourite idea – The winner will be announced on December 29.

The lucky winner will receive an exclusive behind the scenes glimpse of Nissan and Microsoft’s research and development facilities in Seattle and San Diego.

Click here for manufacturer best practice and procurement insight

If you are not a registered user your comment will go to AM for approval before publishing. To avoid this requirement please register or login.

Login to comment


  • James Daulton - 17/12/2014 17:54

    love the idea of multiple car karaoke application, how often do you wonder what other people are singing along to!