Olympian Sir Chris Hoy has got the keys to a Nissan GTR for his new role as Nissan brand ambassador and figurehead for the carmaker’s #UniteAndExcite campaign.
Nissan is the Official Automotive Partner of Team GB and ParalympicsGB on the road to the Rio 2016 Olympic and Paralympic Games and its campaign #UniteAndExcite will provide fans with exclusive behind-the-scenes access to athletes’ stories and news of how Nissan’s innovative technology could improve performance.
Hoy took delivery of the 195mph supercar at West Way Nissan’s Manchester dealership.
He said: “Whether you’re an up and coming rider or one that’s already achieved and succeeded, it’s crucial to know that people are behind you and supporting you. Knowing there’s a company like Nissan supporting our athletes and taking an interest and following them on their journey to Rio is a real boost.”
Nissan GB marketing director, Guillaume Masurel, said: “Nissan is the UK’s largest car manufacturer and as part of our relationship with the British Olympic Association and the British Paralympic Association, we are supporting our athletes in a number of ways."
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