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Nissan dealership gets large fine for misleading advertising

A Nissan car dealership is to pay a large fine for advertising misleading deals and cheating customers.

Bay Ridge Nissan in Brooklyn, USA, will pay nearly $100,000 in fines and compensation for falsely advertising deals, New York's attorney general Eric Schneiderman announced at the weekend.

Schneiderman’s office received dozens of consumer complaints related to the practices of Bay Ridge Nissan. The dealership allegedly published misleading advertisements, misrepresented the terms of sale and financing during sales negotiations, falsely told consumers that purchases had dealership-financing requirements and engaged in other fraudulent and deceptive practices. 

"Anyone buying a car should be able to expect that when they negotiate prices and terms for vehicles, the contracts will accurately reflect those terms," Schneiderman said.

The dealership will pay between $1,000 and $7,000 in restitution to 15 unwitting customers who were scammed.

Many were duped into paying extra money after the dealership secretly changed the contract and added numerous warranty and insurance fees, Schneiderman told the New York Daily News.

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