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Glass's Guide now offered in digital format

Glass's has launched its digital Guide - giving customers access to even more data, insight and automotive intelligence.

Glass’s printed car Guide provides around 14,000 valuations every month. The digital version offers more than 35,000 values, unlimited VRM lookups and an RSS feed streaming live industry news.

Accessible on Apple and Android smartphones and tablets, Glass's claim it is the most powerful, easy-to-use car guide on the market.

The VRM lookup makes it quicker and more accurate for dealers to correctly value the car in front of them, for cars registered as far back as 1999. It also can carry trade adverts for underwriting.

Its launch came as the company published its 900th guide, with Glass's chief car editor Rupert Pontin pictured above with a stack of the editions.

The digital Guide works online and offline. Subscribers simply update the app once a month with the latest data, meaning that even being out of Wi-Fi range while at a forecourt or auction isn’t an issue.

Richard Parkin, head of valuations and analysis at Glass’s, said: “Going digital isn’t just about technology. Glass’s as a business is providing more and better data than ever before, and we need an efficient way to disseminate that information.

"A printed Guide just can’t match the capacity of a digital Guide, and the time is right to make this move. We believe this launch will really demonstrate the power of Glass’s thinking.”

Later this year an additional feature of live retail pricing will also be added to the App, giving dealers access to live regional and national pricing information, allowing them to benchmark against the industry and their competition.


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