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Car finance firm backs Portsmouth FC

The Car Finance Company and The World Of Cars have announced their sponsorship of Portsmouth Football Club.

The World Of Cars is a retail subsidiary of The Car Finance Company, a Portsmouth-based sub-prime finance business headed by Mark Smith.

It has used car dealerships in Hilsea and the Isle of Wight.

The lucrative sponsorship is a two-year deal, and is aimed at enabling the company to create brand awareness for the used car dealerships and the alternative financing business.

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