As an official partner of Red Nose Day, Toyota has set itself a target to raise £1million.
It is committed to raising as much money as possible through events and activities across the country.
The Japanese car manufacturer will also be helping boost the total by selling the official 2015 red noses for vehicles, exclusively through its dealership network and its official eBay store.
President and managing director of Toyota GB Matt Harrison said: “Red Nose Day achieves the remarkable feat of making people laugh while at the same time helping make a real difference for those people most in need. Toyota is proud to be a part of its inspirational work as an official partner of this year’s Red Nose Day and across the country we will be pulling out all the stops to raise as much money as we can.
“We have set ourselves a target of £1million that we are confident we can achieve with the enthusiasm, generosity and good humour of the thousands of people who work in our offices, factories, warehouses, workshops and showrooms, together with their families, friends and business colleagues.
“Contributing to a better society and bringing a smile to our customers’ faces are all part of Toyota’s global vision, commitments that we believe fit perfectly with Comic Relief’s mission to give constructive help to those most in need.”
Money raised for Red Nose Day (Friday March 13), including sales of vehicle red noses, will be used by Comic Relief to support for projects helping transform the lives of people here in the UK and Africa.
Available for any make or model vehicle, red noses can be purchased for £5 exclusively from Toyota’s UK dealerships, or can be ordered on-line at Toyota’s official UK eBay store here.