Dacia will open its first pop-up store at Westfield Stratford in a ten day exercise aimed to cash-in on the Christmas shopping rush.
A range of giveaways, competitions and activities will take place to mark the launch of the new facility – which will house Sandero, Sandero Stepway, Duster and Logan MCV Stepway models – this Thursday (November 23).
As part of the event Dacia will also be running a competition for visitors to win Rugby League tickets for the Dacia Magic Weekend, taking place at St James’ Park on May 19 and 20, 2018.
Louise O’Sullivan, head of Dacia UK, said: “During a period where shoppers are out in record numbers looking for Christmas gifts and the best possible deal, we wanted to showcase that at Dacia, we offer great value every day of the year and not just during temporary sales events.”
The store will be located in Unit SU2030-31, Westfield Stratford, E20 1EJ.