NT Shaw of Louth, Lincolnshire has joined the MG dealer network taking the brand’s total number of sites to 63 in the UK.
Dealer principal Nigel Shaw, is also an on-call watch manager for Louth Fire Station. The family run business was established in 1977 and also has a Citroen franchise.
Shaw, said: “Everyone at the dealership is really excited about MG and we’re keen to get moving with it. We have some great customers who we know are just as excited as us about our new arrivals. We can’t wait to help grow the franchise with the MG team.”
NT Shaw has started its marketing campaign to promote the new franchise with local advertising, radio promotion with Lincs FM and the dealership is also sponsoring its local theatre Louth Playgoers.
The dealership will be holding an open weekend for MG offering a minimum of £2,000 on part-exchanges and 0% finance deals.