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Sytner boss praises firefighters after BMW dealership blaze

Sytner’s fire-hit High Wycombe dealership is expected to temporarily “scale back” its workshop operation after the blaze which damaged two vehicles.

Andy Crossan, BMW Divisional Franchise Director for the Sytner Group confirmed that the blaze – on Tuesday night – had started in the workshop area of the flagship £19 million facility but confirmed that nobody had been injured.

Around 30 firefighters battled the blaze at the four-acre site in London Road, near Wycombe Retail Park, with seven fire engines, crews using breathing apparatus and thermal imaging cameras all employed during the operation.

Commenting on the incident, Crossman said: “The fire started at around 10pm last night and so thankfully none of our employees or customers were on site. 

“We are very grateful for the prompt response of the Buckinghamshire and Milton Keynes Fire and Rescue Services – 30 fire fighters and seven fire engines attended and this ensured that the damage was minimised.” 

Crossman said that the fire had been “largely contained” to a part of the workshop where two cars were seriously damaged, adding that most of the building was largely unaffected. 

He added: “Consequently our sales department and parts operations are open for business as usual and we are working with our nearby dealerships at Maidenhead and Slough to ensure that urgent service and repair matters can be dealt with for our customers. 

“We expect to be operating a slightly scaled back workshop service after the weekend when the initial repairs are completed and be fully operational in the near future.”

“We are obviously liaising closely with customers who may be affected by last night’s events but for anyone who may have concerns, we have set up a dedicated phone line: 0116 245 6264.” 



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