AM Online

Aprite acquires Colliers' Birmingham Nissan site

Tony Lewis, managing director of West Way

Colliers Nissan Birmingham has been acquired by Aprite 12 months after Jardine Motors Group took control of the operation’s Land Rover, Honda and Mazda dealerships.

The Nissan-owned dealer group, which trades as West Way, confirmed the completion of its deal to acquire the Colliers dealership on Warwick Road this week.

The purchase of Colliers Nissan in Warwick Road, Acocks Green, takes West Way’s portfolio to 15 sites nationwide.

In addition to the new site in Birmingham, West Way now operates sites in Aldershot, Basingstoke, Birmingham, Coventry, Hanwell, Manchester, Mill Hill, Oldham, Oxford, Rochdale, Southampton, Stockport, Stourbridge and Wolverhampton.

Tony Lewis, managing director of West Way, said: “We are delighted to be adding this thriving and well-located dealership to our portfolio and to be establishing an even firmer foothold in the second city.

“We are also thrilled to welcome members of the dealership’s strong and experienced line-up into the West Way family where they will complement an already talented and focused team.”

He added: “We have gone from strength-to-strength alongside the Nissan brand with over 8,000 customers every month trusting West Way for servicing and maintenance work. This latest acquisition enables us to further increase our customer base and help us drive more market share for Nissan.”

At its peak, in 2015, Colliers had recorded a turnover of £96.4 million.

Last June the business sold its Land Rover, Honda and Mazda dealerships in Erdington and its Jaguar Tamworth site to Jardine.

In two separate and simultaneous deals Jardine bought Colliers and also did a sale and leaseback deal on Colliers' key three franchised outlets in Birmingham for around £17 million.

The purchase, Jardine said, had been driven by Land Rover's "drive for a common ownership model”.

Speaking at the time Neil Williamson, Jardine Motors Group chief executive, said: “This is a great acquisition as we combine Colliers Group’s family business values with our cutting edge retail experience. 

“This new business will help drive forward our ambitious growth plans for 2016. We look forward to welcoming our new colleagues from Colliers Group into the Jardine family.”

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