Bushey Heath Garage confident of “a bright future” after becoming the latest addition to the MG Motor UK franchise with the opening of a new showroom in Hertfordshire.
The approved Hyundai used cars and aftersales provider has now officially opened its new MG showroom on High Road in Bushey, Hertfordshire.
A statement issued by the Longbridge-based brand today (November 19), said that the business had become an official MG dealership following an “inspiring trip” to MG’s extensive facility at Longbridge.
“During the visit, the Bushey Heath team learned about MG’s exciting future plans and vibrant product roadmap, prompting the company to join the franchise”, it said.
Jonathan O’Donoghue, dealer principal of Bushey Heath Garage, said: “We are extremely pleased to be working with MG, a truly iconic British brand.
“After seeing the company’s growth plans and witnessing first-hand the quality of the vehicles they’re producing, we’re confident that MG will bring a bright future for Bushey Heath Garage.”
Daniel Gregorious, head of sales and marketing at MG, added: “We pride ourselves on working with dealers that have excellent reputations in their local areas.
“Bushey Heath’s experienced team will help to spread the MG message in Hertfordshire and we’re delighted to welcome them to our growing network”.
The launch of two all-new SUV models in the past three years helped MG registrations to finish 2017 almost 6% higher than the year before, in a market that was down 5.6% overall.
For the 10 months to the end of October 2018, the brand was 112.75% ahead of the same period in 2017.
That leap has been aided by the launch of the B-segment ZS SUV crossover late last year, a car that is expected to help double MG’s sales this year – the target is 8,882, rising to 10,000 in 2019, with 15,000 the aim for 2020.
MG said that it is continuing to grow and strengthen its UK dealer network, adding that key open points including south London, Bristol, Leeds and Liverpool, remain open to potential investors.
Read Craig Thomas’s interview with Daniel Gregorious, head of sales and marketing at MG, in the latest edition of AM magazine for a thorough overview of the brand’s UK operations.