Skoda UK has appointed Ashley Andrew as head of marketing, replacing Andrew Cullis.
The brand’s new recruit makes his move from Seat UK, where he was head of sales operations and oversaw record sales growth, following domestic and international roles with Rolls Royce, Ford Motor Company and BMW Group.
He said: “I’m delighted to be joining the brand, and looking forward to further cementing the firm’s success in the UK. With award-winning products like the new Fabia and Superb to work with, we’ve got the right products for the market and to help continue driving the brand forward.”
Duncan Movassaghi, who joined Skoda UK as brand director earlier this month, said: “Ashley is joining the brand at an exciting time, and bringing with him considerable knowledge and experience.
“Skoda is recognised for its award-winning national and local marketing, and Ashley’s appointment can only strengthen this position.”