G3 Remarketing has appointed Chris Lamb to manage a new communications department.

Bringing with him almost 30 years’ sales and marketing experience, he previously worked for Barrett Steel. His new responsibilities will be focused on the consolidation of G3’s communications, alongside project management of a new company website.

Lamb (pictured) said: “I have the enviable position of working with a brand that already has a strong industry reputation. Yet the company has evolved significantly since it was formed in 2009, so it’s important that our communications strategy reflects the G3 of the future.”

He will also assume overarching responsibility for G3’s email marketing, SMS, direct mail, PR, SEO, events, social media, advertising, and corporate sponsorship activity.