Rob Turnbull has joined Hyundai Motor UK as sales director after almost 20 years with BMW Group.
Turnbull, who was most recently head of sales at Mini UK, now reports directly to Ashley Andrew, Hyundai's managing director, and will oversee the brand's sales operations.
An accountant by trade, he has more than 20 years of automotive, sales and retail experience, having worked in a number of senior roles across the BMW Group including network development, national sales operations and dealer accountancy at BMW's manufacturer-owned dealership, BMW Park Lane.
Turnbull said: “Over the last 10 years, I have witnessed the most incredible transformation of the Hyundai brand – it has moved from a challenger to a formidable top 10 player. Last year Hyundai outperformed the market and achieved a record market share in the UK.
"This year my role is to support Ashley in focusing on smart growth across the right sales channels – establishing a firm base from which we can grow in the years ahead. We have the right products and I believe we are ready for the future.”
Ashley Andrew said: “We are thrilled to be welcoming Rob to the team. Rob’s approachable and collaborative style coupled with the breadth and depth of his experience, will be instrumental in delivering strong sustainable business growth."