Renault UK has promoted its national corporate sales manager Peter Horton to head of fleet and used vehicles as the brand enters the next stage of its ‘Renaulution’ strategy.

Horton will oversee the brand’s entire fleet sales division and be responsible for remarketing and residual value management as Renault ramps-up its electrification plans.

His move comes after over four years as the brand’s national corporate sales manager and almost 11-years with Renault UK.

Guillaume Sicard, Renault UK’s country head and managing director, who joined the brand this month, said: “I am delighted to see Peter take a very well-deserved step up to his new role. He is a huge asset to the business and is very highly respected within Renault UK and the industry.

“His extensive experience will prove invaluable as we enter the next stage of our ‘Renaulution’ strategy, which will see us ramp up our electrification plans and significantly enhance our zero-emissions-in-use offering to business users.”

The next stage of Renault’s ‘Renaulution’ strategy will see its product range grow with “a host of important new additions in 2022”, the brand said.

Among the new additions will be the Mégane E-Tech electric vehicle (EV) and the latest generation of the best-selling Kangoo van.

Horton said: “The fleet industry is experiencing an unprecedented and significant shift in the channel mix, all of which has been driven by changing global conditions.

“With a fantastic team and an excellent product portfolio that seeks to combine customers’ requirements in terms of electrification, connectivity and availability, we are in a strong position to help fleets with all their future mobility needs.”