Automotive consumer website, HonestJohn.co.uk, has teamed up with Tootle.co.uk to introduce HonestJohn’s audience of 2.6 million in-market car buyers to Tootle’s platform.
Tootle gives its users the power to choose between bids from competing dealers nationwide, from its network of more than 2,000 partner car dealers,
HonestJohn.co.uk’s commercial director, Sarah Kenvyn, said: “Honest John is a brand that is very much focused on getting the best deal and best service for consumers, and Tootle makes the perfect partner to that. Getting a good deal is not just something you do when buying a car, but when selling it, too, and the partnership means anyone looking to sell their car can get a fair, honest and realistic sale. That’s in perfect alignment with HonestJohn.co.uk’s own core values.”
Amy Buckley, digital director for Tootle.co.uk said: "Honest John are extremely selective in the partners they work with to ensure only the very best services are offered to their audience. We see this partnership as a strong endorsement for Tootle and look forward to the future together as we continue to build transparency, fairness and ease-of-use for sellers and dealers alike."
As editor, Tim is responsible for the media content, planning and production of AM's multiple channels (AM print and digital magazines, website, social media and contributing to our events planning). He interviews and writes about as many franchised dealer groups and UK divisions of motor manufacturers as possible, to explore the issues facing UK motor retail and understand what solutions dealers and suppliers are using to overcome these.
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