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AM Used Car Market: Speakers

https://used-car-conference.am-online.com/speakers

Lee Manning. Marketing, Perrys Motor Sales Lee has helped Perrys win an armful of industry marketing awards in a short time. From creating the most influential Twitter site to really understanding how to drive business through FaceBook, Lee brings a wealth of knowledge, passion and excitement about the automotive industry.

AM Digital Dealer Conference report | Digital Marketing

https://www.am-online.com/news/digital-marketing/2015/11/03/am-digital-dealer...

Lee Manning, digital marketing manager, Perrys Motor Sales “The single biggest problem in communication is the illusion that it has taken place” – George Bernard Shaw, playwright. “You’ve got to start with the customer experience and work back toward to the technology” – Steve Jobs, Apple CEO.

Car dealer Perrys to outline at AM event how its award ...

https://www.am-online.com/news/market-insight/2015/08/05/car-dealer-perrys-to-outline...

Perrys Motor Group’s digital manager Lee Manning is to tell dealers how its website has so far only made the transition from ‘poor’ to simply ‘average’, despite winning a haul of awards for its digital strategy. Perrys won Best Social Media Campaign and Best Use of Television and/or Video ...

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News News Home; Latest News; Car Dealer News; Acquisitions and deals; Manufacturer. Car Manufacturer News; Car Model News; Used Cars; Aftersales; Digital Marketing

AM Best Practice Programme: Build your dealership on a ...

https://www.am-online.com/dealer-management/am-best-practice-programme-build-your...

Perrys Motor Sales has transformed the way it runs its digital operations since Lee Manning, digital marketing manager, joined in 2012. Manning said the first step was asking customers where the group had been going wrong online. “They believed we had made the website deliberately complicated and were hiding prices so they would call us.”

Hit the right targets with your marketing budget | Digital ...

https://www.am-online.com/.../hit-the-right-targets-with-your-marketing-budget

Lee Manning, digital marketing manager with Perrys, said its marketing strategy too relies heavily on segmentation. “Not only does it allow us to target the exact people who will be relevant to our promotions – it also helps protect our database.

Lee Manning - AM-online

https://www.am-online.com/tag/lee-manning

News News Home; Latest News; Car Dealer News; Acquisitions and deals; Manufacturer. Car Manufacturer News; Car Model News; Used Cars; Aftersales; Digital Marketing

Personalisation: Tailor your sales to each customer ...

https://www.am-online.com/.../retailing/personalisation-tailor-your-sales-to-each-customer

Former head of digital for Perrys Motor Sales, Lee Manning, who now works on the agency side after founding Armchair Marketing, said: “Currently, many dealers are failing to target properly when using Facebook and their data collation can be poor so they then don’t experience the return on investment they were expecting.

Perrys using video to boost used car sales | Used Cars

https://www.am-online.com/.../2015/10/09/perrys-is-using-video-to-boost-used-car-sales

With consumers devouring much of their content by watching video, it stands to reason that dealers should be incorporating the medium as much as possible across its entire operation including used cars, Perrys’ digital manager Lee Manning will tell delegates at AM’s forthcoming Used Car Conference.

The AM ID50 2019 – the UK's 50 biggest independent dealers

https://www.am-online.com/independents/id50

A countdown by turnover of the UK's biggest independent car dealers

Perrys is highly commended at The Drum marketing awards ...

https://www.am-online.com/news/dealer-news/2015/11/20/perrys-is-highly-commended-at...

Perrys has achieved a highly commended at the The Drum content awards for Best Automotive Content Marketing Strategy/Campaign. Perrys were up against some of the UK’s biggest manufacturers including Skoda, Nissan and Jeep. Vauxhall won the award for its Siberia Challenge which saw a team of ex ...

AM Award winner Perrys Motor Group to speak at our 2015 ...

https://www.am-online.com/news/market-insight/2015/06/19/am-award-winner-perrys-motor...

The group’s digital marketing manager Lee Manning will talk about their journey, the challenges and their future direction. This year’s conference takes the key components of: a consumer’s interaction with business – the online content which drives them to make contact;

AM Awards 2015 - the results | Car Manufacturer News

https://www.am-online.com/news/2015/2/20/am-awards-2015---the-results-and-gallery/37880

AM Awards 2015 - the results. ... Lee Manning, Perrys Motor Sales. Author: Jeremy Bennett Jeremy Bennett; Head of digital jeremy.bennett@bauermedia.co.uk; Jeremy has been a journalist for 30 years, 20 of which have been in business-to-business automotive. He was a writer and new editor on AM-sister brand Fleet News for three years before ...

Programme - used-car-conference.am-online.com

https://used-car-conference.am-online.com/timetable

Lee Manning, Digital Marketing Manager, Perrys Motor Sales. Digital innovation to boost used car sales? After netting three digital gongs at this year’s AM Awards, including Best Use of Television and/or Video, this session provides an insight into the importance of going back to basics and taking a 'customer first' approach to digital in any ...

AM Awards 2016 entry deadline approaches: get your entries ...

https://www.am-online.com/news/dealer-news/2015/10/14/am-awards-2016-entry-deadline...

The deadline for getting your entries in for the 2016 AM Awards is close at hand. Dealers and manufacturers are being urged to submit their entries before the deadline of October 30. The AM Awards 2016 will take place on February 11, 2016, but the event is now open for entries at am-awards.co.uk ...

Perrys scoops Ebay award | Car Dealer News

https://www.am-online.com/news/2014/6/11/perrys-scoops-ebay-award/36247

AM100 car dealer Perrys Motor Sales has scooped the Dealer Group of the Year title at the 2014 Ebay Motors Awards. The award was collected by Perrys' digital marketing manager Lee Manning at an award ceremony in London's Canary Wharf. Other award winners were the Nissan Qashqai for New Car of the ...

Page 3 of 4 for How car dealers can improve their digital ...

https://www.am-online.com/news/2014/1/24/how-car-dealers-can-improve-their-digital...

Aftersales will be the focus for many dealers in 2014 as they take on the challenge from national chains and local independents. Among them is Perrys, whose group digital marketing manager Lee Manning said: “Aftersales is a key area for online development. We need to be telling customers that we ...

How car dealers can improve their digital marketing in 2014

https://www.am-online.com/news/2014/1/24/how-car-dealers-can-improve-their-digital...

Employee advocacy is likely to make more advances in 2014 having gained traction over the previous 12 months. “We emphasised the importance of social media involvement to all our staff and they have all come on board by retweeting messages and sharing posts. We have shown that if everyone buys ...

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