Constellation Automotive Group’s cinch online used car retail platform has followed rival cazoo into Premier League football club sponsorship with a deal to become Tottenham Hotspur’s first shirt sleeve sponsor.
BCA has been met with a backlash from car dealers following its decision to relaunch its cinch marketing platform as an online car retailer perceived to be in direct competition with its traditional remarketing customers.
Vehicles from Arnold Clark, Bristol Street Motors, CarShop, Cazoo Part Exchange, John Clark Motor Group and Sinclair Group will be among those featured in a new Saturday online sales programme from BCA.
Before the lockdown, many of the UK’s largest motor auction and remarketing companies were enjoying successes in signing deals. Now, as the sector gears up to return to normal, they are well placed to support the recovery.
The UK’s leading event for motor retailers is going VIRTUAL.
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