The Advertising Standards Agency (ASA) has cleared the Citroen C3 TV advert after claims it encouraged irresponsible driving.
Citroen UK brand director Bekir Hassan wants the brand to be a top ten seller in the UK’s B-segment when the new C3 bolsters its range from January – branding the current model’s sales performance as “very poor”.
The New Citroën C3 has made its UK debut at Westfield Stratford City shopping centre in East London at the brand’s pop-up stand.
Citroen has revealed its new C3 as it prepares for a new assault on the B-segment with the Cactus-inspired supermini.
Citroen is attempting to spark some early interest in its forthcoming C3 hatchback by taking to social media with an early teaser campaign.
Automotive Management Live: Where franchised and independent dealers will find everything they need to know about operating a modern showroom and service and repair facility fit for the digital age.
When: November 12 2020
Where: Birmingham NEC
Find out what features are in this month's, and future, issues